Following the last events of 2019, the Group has decided to reevaluate itself in a more sustainable way. Taking the environment to heart, we decided to make use of one of the most powerful and effective existing tools to reduce CO2 emissions: trees.
With the cooperation of Treedom the Group has already planted 1.900 fruit trees in 5 developing countries and contributed, not only to the absorption of GHG gases, but also gave new opportunities of economic development to the local farmers taking care and picking fruit in our corporate forest. During the holidays it would be possible to redeem a tree from the forest, give it your name and receive updates and information during its growth.
The 1.900 trees we have planted can absorb enough CO2 from the atmosphere to fill up to 850 trucks. We are not done though, we plan to keep growing our forest: stay tuned!